Massage Practice Builder

Article marketing is one of the many online tools for promoting your website, your massage business, your massage school, your massage ce classes, your related massage products that is not very well known by massage therapists.

Article marketing is writing short, to the point articles and posting them on various free services such as ezinearticles.com or one of the many article marketing sites.

The main goal of article marketing really is to get the link to your site.  It doesn’t necessarily about getting people to click on the link but that can help too.  The search engines love to see that you have other sites out there that are linking to you.  They want to know that you are popular.  Most search engines rate and find your site based on the keywords you use in your site and pages and also how many backlinks (other sites linking to you) you have to your site.  They don’t really care if you create your own or not!

Writing in depth articles can also help you become recognized as an expert in your area, field or whatever it is that you are promoting.  Massage schools and massage ce teachers could benefit by writing articles about what their classes are and will do for people.  So many teachers miss the boat for promoting themselves.

Article marketing is fairly easy.   I also have set up a free article directory for massage therapists to add their articles too.  It is just a blog really that I have set up on my site www.thebodyworker.com The way it works is that you just create a free login.  You have to have a valid email address to get the login information.  After you get that you can login and post articles through the dashboard.   It works just like a word processor really.   Here are some ideas for articles that might help you get going:

For massage therapists promoting their business

• massage and fibromyalgia
• massage and cancer
• how muscles get tight
• the real benefits of massage
• describe your unique blend of techniques

For massage teachers/authors/massage schools:

• write articles on a topic that you talk about in your class or school or book and just write enough to want people to know more and then leave a link where they can find out more.
• Write why your class or school is different and what it will do for massage therapists – what will it do for their massage business or in getting a job?
• Write personal things about why you are doing this and what doing massage and doing the things you do mean to you.

In each article you can leave a link to your website.  To create a link just select the text you want to make into a link and click on the link symbol at the top and it will pop up a new box where you enter the exact address.  Select open in new window.   To get people interested in your link use it in an example or put something like :  For more information (on my very interesting class/school/topic) see my website

I started this awhile ago but only have a few articles written.  I don’t think people quite understand the reasons or methods of article marketing so let me know if you have questions.   I started doing an intensive article marketing campaign last month and my website traffic is increasing quickly which in the summer it is usually quite the opposite as far as traffic goes.