Why is it that so many massage therapists think that being a salesperson will somehow take away from what they do when they do massage? Why do people think that massage is so holy that people will just flock to their table because they have good hands or can give a good massage?
Massage Therapists who own their own business need to be sales people if you want to be successful. Even if you have a job and work for someone else you will be doing sales.
Maybe part of the problem is the used car salesman and other sales people who give the word sales a bad name.
Sales is just telling people what you do so they can decide if it meets their needs. It is a matter of using your skills and knowledge about health and massage and sharing it with potential clients and current clients. Is telling clients that you recommend that people get massage once a week doing sales? Is asking people at the end of their session if they want to make another appointment being a sales person? It is and being a sales person can be as simple as that. You don’t have to lie or deceive people or bring your snake oil. Just be yourself and promote yourself because you believe in the power of massage and your skills as a massage therapist.
How does this take away from what you do? What is it that makes massage seem so special that many massage therapists don’t want to charge for it or do sales? Yes it is nurturing at it’s most truest sense that everyone should have gotten for free when they were in their infancy and before they were 5 but since they didn’t get it then, they can get it now unconditionally from a skilled therapist who sets clear boundaries and teaches them that they are OK at their deepest level. Can massage do all that? I think so and much more. But it takes being a salesperson to get people on the table so they can experience it first hand!
No sales = No massage profession!
