Once in awhile, everything just comes together. This week was especially exciting for me.
I’ve been trying to manifest a chiropractor joining our practice for several years. I haven’t advertised for one; instead I trusted the universe to send me the right one at the right time. That has happened this week in the person of Dr. Ezra Edgerton, [...]
Posted on January 20th, 2008 by Laura Allen
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This weekend I took a five-hour roadtrip to the other side of North Carolina to teach a class. As usual, I didn’t plan for an extra day or two to meander; it was just get there and get back as quickly as possible, and that’s kind of sad.
My husband was doing the driving, which gave [...]
Posted on January 13th, 2008 by Laura Allen
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I’m a musician myself. I started learning piano when I was six, picked up the guitar at nine, and I’ve been playing in one band or another continuously since I was a teenager. Over the years I’ve added the dulcimer, various drums, the harmonica, the autoharp, and a few other instruments into my repertoire. If [...]
Posted on January 7th, 2008 by Laura Allen
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From a business standpoint, I’m always excited about beginning a new year, and looking ahead to what I’d like accomplish in the next twelve months. Although I’ve only been in the massage business for a decade or so, I’ve been a business owner for most of the last thirty years. One thing that has served [...]
Posted on December 28th, 2007 by Laura Allen
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How do you deal with difficult clients? 99% of clients who come in our door are happy to be there, and just as nice as they can be. Then we get that other 1% that I’d just like to choke! Since my practice is in a small town where news travels faster than the speed of sound, [...]
Posted on December 20th, 2007 by Laura Allen
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My friend Susan Mccallister cast aside the body that was no longer serving her a few days ago. Pancreatic cancer snatched her away at the tender age of 54.
Susan was an equine massage therapist who loved her horses. She liked to ride off into the woods and camp. She also loved to dance, to good [...]
Posted on December 13th, 2007 by Laura Allen
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How many pieces of SPAM do you receive in your email every day? Am I the only one who is irritated by this? Am I the only one who thinks it’s an unethical way to advertise? I’d like to hear how others feel about this.
A couple of months ago, I received an email from a [...]
Posted on December 6th, 2007 by Laura Allen
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Do you have a policy in place for dealing with no-shows and last-minute cancellations?
The first year I was in business for myself, I operated without such a policy. By the end of the second year, when several more therapists had joined forces with me, I was appalled to see how many wasted appointments (and thus [...]
Posted on December 2nd, 2007 by Laura Allen
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No, I’m not talking about the end of the world, but it got your attention, didn’t it? I’m talking about December 31, the end of the tax year.
If you’ve been less than diligent in keeping your financial records nice and neat this year, you’ve still got time to get your ducks in a row. Make [...]
Posted on November 28th, 2007 by Laura Allen
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As massage therapists, most if not all of the conditions our clients present with have a stress component. Even conditions that twenty years ago were thought to be purely pathological are now known to be caused and/or contributed to by stress. If you’re stressed for long enough, you’ll get sick, and if you’re sick, you’re [...]
Posted on November 23rd, 2007 by Laura Allen
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