A couple of weeks ago, I attended the World Massage Festival in Berea, KY, and I must say it was the best massage-related event I have ever been to. Held at the college in Berea, it was a long weekend full of education, entertainment, food, fun, and fellowship.
The keynote speaker for the event was Paul St. John, a well-known educator in our field; he’s had a successful career spanning decades. I’ve never personally made his acquaintance, so I certainly don’t have anything to say about his character. I’m sure he’s a perfectly nice man, or he wouldn’t have enjoyed the longevity he has as a bodyworker and educator.
What I will say is that Mr. St. John seized the moment to promote his opinions on the government, and his perceived loss of our rights and our freedoms for a solid half-hour. Other than making the statement that he used to travel to Germany twice a year to teach massage, there was nothing in the speech about massage. About ten minutes into it, I was sitting there thinking, “dang, I thought this was supposed to be about massage.”
Politics has a part in what we do–and I report on that here all the time. Legislation and association activities affect us. We expect political discussions at AMTA conventions, professional association gatherings, and state board meetings. The World Massage Festival has specifically been promoted as a different type of gathering–one with no politics. Mike Hinkle, the owner of the Festival, started the WMF because he wanted to provide an inexpensive alternative event that has nothing to do with politics. Knowing that made listening to St. John’s rant even less appealing; maybe he wasn’t informed that politics aren’t allowed at the WMF. I’ll bet he was informed right after the speech.
A day or so after the Festival, I received an e-mail from someone informing me that they had attended a class of his over twenty years ago, and that the same thing happened in the class.
Am I politically opinionated? Heck, yes. My husband and I are on opposite ends of the political spectrum and we don’t even discuss politics in our house, lest it deteriorate into an argument.
I can’t recall preaching any sermons about the government when I’m teaching a class, or giving a presentation, but if I was going to say anything about it, it would be a one-liner here or there, or two minutes relating some kind of news that’s pertinent to the subject at hand.
When someone is paying me to teach a class, they shouldn’t have to listen to me going on and on about my gripes about the government during the class time that they have paid me to attend. When I am paying to attend a massage event, I shouldn’t have to listen to it either, unless there is advertising beforehand that the presentation is all about “Government Reform” or something along those lines that I could choose to attend–or not.
Everyone is entitled to their own politics and their own opinion, including Mr. St. John. However, I thought his hijacking the keynote speech to make a political diatribe was inappropriate, and so did many people in the crowd. He actually got booed and shouted at. It really put a damper on the atmosphere of love and light that permeated the gathering.
In all fairness, he had a couple of supporters…two of the inductees into the Massage Therapy Hall of Fame gave him kudos when they were accepting their awards.
I know that a lot of massage therapists are interested in health care in general as well as health care reform. It’s just my opinion that most of us present for the keynote speech would have liked to hear him talk about his vast experience with massage and bodywork, instead of being subjected to what sounded like a filibuster on the senate floor. There were also a lot of massage students present, and I wondered what kind of impression they were getting at what was no doubt their first big massage gathering. I think it was the wrong place and the wrong time. Just my opinion.
Laura Allen




July 1st, 2010 at 9:35 am
Laura,
While I missed this specific event, I did hear about it in the afterglow…
and by afterglow, I really mean aftermath….
It was the topic of discussion the following day on the tradeshow floor, and many were in disbelief someone of this stature would commit such a huge error in judgement.
I recognize this is America, and freedom to speak your mind is something we treasure, But I would also say this:
If you are a professional, and enjoy the distict honor of being asked to key note at a professional conference, to discuss the profession…lay off the personal politics and be respectful enough of the people listening to provide commentary on the items they have gathered to hear you speak on as a professional in the industry.
If you are asked to a poitical rally to express your personal views… then do so….
But this was not a political rally, nor was it a call to arms.
And I think a tremendous injustice was done to the World Massage Festival and what it represents as a whole.
You are correct Laura, when you say there was such an era of good feeling and positive energy surrounding this event. I am saddened this had to become a blight on an otherwise very wonderful weekend.
I commend the organizers of the WMF for being gracious enough not to cause a scene and allow the diatribe to wane of its own volition…
I am not so sure I would be able to be so generous.
July 1st, 2010 at 10:08 am
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July 1st, 2010 at 12:35 pm
In a time when we are all trying to create connection and cohesion within the massage and manual therapy community it is so important to give feedback and articulate what is acceptable behavior and content. I wasn’t there and if I was I’d be saying the same things! Thanks for being you! A Keynoter should be inspiring and informative. Anything less is disrespectful to the audience. P>
July 2nd, 2010 at 1:00 am
Thank you Laura for saying for me what I feel about this situation. My opinion is that Paul St. John owes Micheal Hinkle a public apology. I am a realist and knows that probably will not happen. Will he ever be asked to come back and teach or speak at a Festival? I hope not. The nice thing about it all was that the Powers that BE took over for all of us.
July 2nd, 2010 at 9:39 am
I was floored when Paul St John began his rant. I had really been wanting to hear from him. His motivational speech that is. I was more than disappointed, I was angered at the blatant disregard he had for the spirit of festival. I hope he is man enough to step up and apologize to Mike and Cindy but I have a feeling he knew exactly what he was doing…
There are still a few entities out there that would like to see the festival fail, not that we would ever let that happen. To those few I say pish pash. Get a life…
July 8th, 2010 at 1:24 pm
In an age where massage is becoming increasingly popular, it is too bad that something like this would happen. Massage is becoming more and more a factor in health care, sports, you name it, I find it hard to believe that there wasn’t a legitimate way the speaker couldn’t have incorporated it into what he had to say in an intelligent manner. If you wanted a political discourse, you wouldn’t have been there for massage.